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Marketing

A Simple Strategy to Make Your Marketing More Effective

By Michael Nelson

If you’ve ever felt stuck wondering what to post, what to say in a video, or how to stay consistent with your marketing, you’re not alone. Many business owners understand they need to create content, but uncertainty about what to talk about often creates more hesitation than the act of recording itself.

That’s why we recently introduced a simple framework in an article for Buying Local. Read the full article here: Five Minutes to 10x Your Marketing

The Real Challenge Behind Content

For most businesses, the issue isn’t a lack of effort. It’s a lack of clarity. When your message isn’t clearly defined, marketing feels scattered and inconsistent. Content becomes reactive instead of strategic, and videos either don’t get recorded or fail to gain traction.

In the Buying Local article, we outline a practical approach built around one focused, five-minute video each month. More importantly, we explain how to determine what the video should actually cover so it strengthens your positioning rather than adding more noise.

A Different Way to Think About Marketing

The article explores a shift in how to think about marketing altogether. Instead of beginning with your company, services, or accomplishments, it encourages starting somewhere else. That change in perspective simplifies your messaging and makes it far easier to decide what topics deserve your attention.

Once you understand that shift, choosing what to talk about each month becomes clearer and more strategic.

Need Help?

If you’d like the full breakdown of the “Five Minutes to 10x Your Marketing” strategy, including how to structure your message and avoid common mistakes, you can read the complete article on Buying Local here: 5 Minutes to 10x Your Marketing: What Should You Talk About?

Check out our free video guide and learn how to create consistent, problem-focused content: fivetowers.us/what-should-you-talk-about/