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Kelsey Sherman

Vice President + Equity Partner

About Kelsey

Kelsey Sherman is Vice President and Equity Partner at Five Towers Media, where she leads the agency’s website design projects and oversees both internal and client-facing work.

In addition to serving as the lead web designer, she assists with the web and print production of Buying Local, the agency’s flagship regional publication.

Kelsey works closely with businesses across a wide range of industries to create websites, branding, and marketing materials that feel polished, user-friendly, and true to each client’s identity. She enjoys helping businesses bring their ideas to life through thoughtful design, clear messaging, and websites that not only look strong visually, but also help brands connect more effectively with their audiences.

A graduate of Massachusetts College of Liberal Arts, Kelsey holds dual Bachelor of Arts degrees in Arts Management and Art with a concentration in Design.

Before joining Five Towers Media full-time, Kelsey worked as a graphic designer for Saratoga TODAY newspaper, and previously served as a Rodgers Intern and Project Graphic Designer within the Graphic Design Department at Clark Art Institute.

Outside of work, Kelsey enjoys traveling, attending concerts and theatre productions, building LEGO sets, and playing guitar. She recently lost her beloved 19-year-old cat, Junior, who was her companion for 17 years. She is slowly convincing herself she doesn’t need another cat immediately.

Education

  • BA, Double Major: Arts Management & Art: Design
    Massachusetts College of Liberal Arts (MCLA)

    2020

Latest Posts

September 17, 2026

AI-powered search is changing how people find businesses — and most small business websites aren’t built for it. The two most common gaps we see: thin content and no llms.txt. Here’s what AI search actually needs from your site, and what you can do about it.