We designed and built the Nokomis site in WordPress — clean, credible, and built to reflect the quality of a brand that controls every step from seed to bottle. The visual design is natural and sophisticated, using earthy tones and precise product photography to communicate purity and potency before a visitor reads a single word. The farm page gives customers a window into the operation behind the extracts, building trust in a category where sourcing transparency matters enormously.

The core technical challenge was building two distinct storefronts within one WordPress site. The retail store is open to anyone — clean product pages, straightforward checkout, and consumer-facing messaging. The practitioner store is password-protected — accessible only to verified practitioners who receive the access code, giving them a dedicated experience with appropriate pricing and product access. Both stores run through WooCommerce, giving Nokomis full control over inventory, orders, and customer accounts in one place.

Herbal extracts is a category where credibility is everything — and where vague wellness language can actually undermine trust. We wrote copy that leads with the science and the farm story: what makes cold-pressed pharmaceutical-grade extracts different, why growing and drying their own herbs matters, and what that means for the person buying a bottle. Clear, specific, and written to earn trust rather than just claim it.

On-page SEO was baked in at build — metadata, schema markup for the organization and products, semantic heading structure, and internal linking across product, farm, and herbal extract pages. The copy is written with search intent in mind throughout, helping Nokomis show up for the terms that matter to both retail customers and practitioners looking for high-quality organic herbal extracts.